
The recent US elections sparked off a political revolution that had the world buzzing about it. It was a political revolution in many ways.
Not only did the first ever African-American president slide into the top most seat in the White House, the Internet was credited, also for the first time, as a major player in the campaign tra
ils of the election hopefuls. 
In my opinion, the power of the internet is a force to be reckoned with in the world of politics. News, polls on a particular politician’s popularity and updates on his campaign trails can be obtained with a click of a mouse. The bottom line: Instant gratification is the current trend and this can be provided with the convenience of the World Wide Web - the global political archive at your fingertips. Thus it is to nobody’s surprise that the recent US elections was also the pivotal point in which the internet was thrusted into the limelight as an alternative medium to reach out to the masses.
Examining the factors for such an expansion into the virtual world, it is a logical and plausible decision
to tap into the vast domain of resources that which is the internet for political campaigning. People from all over the world would have access to the campaign trails of the election hopefuls. From the young and impressionistic to the political junkies who crave for all the action that can be possibly published, different age groups are exposed to the happenings of the election process. In addition, foreigners would also be able to gather their own opinions and perspectives with regards to the individual candidates.
In addition, the US media might possibly be skewed and having opinions from one perspective would never be convincing. Hence, having other viewpoints, which can be found while trawling the vast information landscape of the internet, might contribute to the added dimension of objectivity or perhaps provide a fresh perspective to certain issues.

However, along with the power of the internet comes its limitation for political campaigning. The web has made digging up dirt on a particular politician easier than ever before. While it may be easier to monitor the campaign trails, especially with personal touches added thanks to the introduction of political blogs dedicated to a particular presidential hopeful, the internet is also the place where gossip can be found. This malicious slander in turn can be uploaded and then spread like wildfire everywhere, causing scandals and marring the reputation of the politician involved.


In my opinion, the power of the internet is a force to be reckoned with in the world of politics. News, polls on a particular politician’s popularity and updates on his campaign trails can be obtained with a click of a mouse. The bottom line: Instant gratification is the current trend and this can be provided with the convenience of the World Wide Web - the global political archive at your fingertips. Thus it is to nobody’s surprise that the recent US elections was also the pivotal point in which the internet was thrusted into the limelight as an alternative medium to reach out to the masses.
Examining the factors for such an expansion into the virtual world, it is a logical and plausible decision

In addition, the US media might possibly be skewed and having opinions from one perspective would never be convincing. Hence, having other viewpoints, which can be found while trawling the vast information landscape of the internet, might contribute to the added dimension of objectivity or perhaps provide a fresh perspective to certain issues.

However, along with the power of the internet comes its limitation for political campaigning. The web has made digging up dirt on a particular politician easier than ever before. While it may be easier to monitor the campaign trails, especially with personal touches added thanks to the introduction of political blogs dedicated to a particular presidential hopeful, the internet is also the place where gossip can be found. This malicious slander in turn can be uploaded and then spread like wildfire everywhere, causing scandals and marring the reputation of the politician involved.
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